Selling Luxury Cars- One Day WorkShop

Course Overview

Selling to High Net Worth Clients Luxury Automobile Sales
The process of selling luxury cars is unequivocally in a class of its own. The luxury auto market is a hyper-competitive multi-billion-dollar business and any edge sales ambassadors can use to improve their skills and increase their visibility can offer a huge advantage.

Luxury is about selling a lifestyle
Luxury automobiles is not about selling four wheels, 400 horsepower and a V8 engine. It's about selling a lifestyle. Whether it's a primary car, a second or third car, it's important that sales professionals understand that there are financial considerations that are different from the financial considerations of average buyers. The thing your team absolutely have to understand is that they are selling a lifestyle, whether it's provenance or exclusivity, or innovation or fabulous comfort, selling is storytelling. You have to tell stories in a compelling way to secure and increase sales. Your team must intimately understand luxury, they must speak The Language of Luxury

Content and Key Learning

High Performance Selling
The core aim of day one is to provide your team with a set of tools that can be practicably used in their role as sales people selling to luxury and high net worth clients. The skills provided in the first day are a collection of valuable methods of achieving sales. There are many tips and techniques that will give your team an insight so they can personally develop a successful approach along with enhancing their performance.

The 80:20 Rule
Why 20% of salespeople produce 80% of the business

The Perfect Salesperson
What makes a perfect salesperson in the luxury market and how do the participants individually compare?

Build Trust
Developing trust and rapport with a high net worth client and understanding why this is crucial to their success.

Ask the Right Questions
Developing questioning skills and realising that it is often questions that will develop sales rather than a just a good pitch.

Enage the High Net Worth Client
Understanding the lifestyle of a HNW client, serving them better and ensuring they perceive the value of the relationship

Know Your Products
An in-depth look at specific products and how to educate themselves in order to maximise sales through product knowledge

Other Information

Cost: $1199 + HST
Duration: 1 Days (10 am to 5 pm with one hour lunch break)
Class Size: 1-3 participants
Registration Deadline: 4 weeks from first day of workshop We offer a 10% discount for each additional participant.

Payment Options:

  1. Individuals wishing to pay through Visa/Mastercard/Amex can call us at 647-748-7770
  2. For organizations wishing to pay through a company cheque, please request an Invoice and mail a cheque pay able to " 1437467 Ontario Inc" and mail to: 4789 Yonge Street, Suite 1014, North York, ON M2N 0G3

For More information please call us at 1-647-748-7770 or Email us at: support@train4career.net